Grocery Checkout Sales Point
Publication Date: 2000-Dec-07
The IP.com Prior Art Database
Grocery stores are increasing technological involvement rapidly in order to attract customers, make shopping more convenient and to increase efficiency. Services that cater to the customer’s grocery needs as well as any everyday conveniences can result in the necessary competitive edge.
Grocery Checkout Sales Point
Grocery stores are increasing technological involvement rapidly in order to attract customers, make shopping more convenient and to increase efficiency. Services that cater to the customer's grocery needs as well as any everyday conveniences can result in the necessary competitive edge.
Expanding the grocery store to become a combination of services has already been incorporated to a degree with the inclusion of pharmacies, banks and ATM's. Further expansion of this idea could result in increased profits and expansion of current external markets.
How to sell a wide variety of magazines and publications at a grocery checkout?
The number of publications that a grocer displays at the checkout line is limited by the space available. What is needed is a way to sell a wide variety of magazines and publications at a grocery check out.
The present invention is a method and apparatus for using a computer, located at a grocery checkout line, to purchase magazines or publications.
Figure 1 illustrates a system including a consumer's grocer card 110 that contains the consumer's current information, such as mailing address and billing information. The customer's grocer card 110 is swiped through a card scanner 120 that is electrically connected to a shopper terminal 130, which is located in the checkout aisle. Shopper terminal 130 is linked to a central grocer server 140. This connection exists through the Internet or a direct connection. I.e. an in-house server.
Figure 2 illustrates a method for selling magazines and other publications that includes the steps of:
Step 210: Monitor displays a loop of current magazines and tabloids
The monitor continues a loop of displaying available magazines and publications. The monitor is a touch screen and the loop ceases upon contact with the monitor.
Step 220: Shopper searches pub. Database on server
The shopper searches through a list of the available magazines and publications displayed on the monitor.
Step 230: Shopper selects a magazine
The shopper selects one or more magazines from the list of available magazines
Step 240: Shopper swipes his grocer card
The shopper swipes his grocer card through the card scanner. This information is sent to the central server.
Step 250: Server accesses address from account information
The server then uploads the consumer's information provided by the grocer card. Included in this information is the consumer's mailing address.
Step 260: Server orders magazine to be sent via post
The server contacts the appropriate distributor and orders the magazine to be sent to the customer via post.
Step 270: Monitor posts the bill amount transmits the bill to the register
The monitor displays the amount of the purchase and the amount is transmitted to the register to be added onto the customer's grocery purchase.
Step 280: Shopper pays at register
The customer pays for the magazine and groceries at the register.