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The methodology of enhancement of RSS base on user's preference

IP.com Disclosure Number: IPCOM000169194D
Original Publication Date: 2008-Apr-10
Included in the Prior Art Database: 2008-Apr-10
Document File: 9 page(s) / 530K

Publishing Venue

IBM

Abstract

Disclosed is a new RSS system which embeds user preference analysis. This disclosure is focusing on providing more information in the RSS reader based on the user preference, we add an Article Analysis Engine (AAE) and Behavior Engine (BE) in it. When a subscriber has been reading some RSS articles with same topics for a while, we assume that he/she is interesting about those topics. For example, if someone is reading the article regarding baseball games for a period, the contents of baseball game might be his/her one of favorite links when reading the RSS articles. Then the AAE is launched to analyze this articles and extract the keywords. These keywords are added or updated into the "Favorite Dictionary". The intent of the Favorite Dictionary is the key to understand the subscribers’ preference. The Behavior Engine can use the Favorite Dictionary to provide the following services: 1. Provide subscribers knowing the favorite articles easier. 2. Provide the related information of favorite articles. 3. Provide the related RSS web sites which are not subscribed. 4. Provide the service of internet advertisement.

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The methodology of enhancement of RSS base on user 's preference

A. Background: As the Internet is becoming the part of our daily life, we can grab a bundle of information easily from it, not mention Web 2.0 is more and more hot. In Web 2.0, the RSS (Really Simple Syndication) technology is the next generation of syndication. With it, people can keep up their favorite articles automatically in a single layout instead of check each article out manually. However, the problems of current RSS viewer are:

When browsing the articles in the RSS feed, there is no easy way for user to know which one is he/she really interested, user must watch the them in detail. The sample of one current RSS viewer is Google Reader. As we can see, user must look at the content instead of subject to know if it is his favorite document. Currently, many researches are done to study how the RSS can benefit the business. For example the company can use RSS to broadcast the news, technical articles to the employee. But there is no way to filter the right information base on the employee's preference.

B. Summary of Disclosure: To provide more information in the RSS reader base on the user preference, we add an Article Analysis Engine (AAE) and Behavior Engine (BE) in it. When a subscriber has been reading some RSS articles with same topics for a while, we assume that he/she is interesting about those topics. For example, if someone is reading the article regarding baseball games for a period, the contents of baseball game might be his/her one of favorite links when reading the RSS articles. Then the AAE is launched to analyze this articles and extract the keywords. These keywords are added or updated into the "Favorite Dictionary". The intent of the Favorite Dictionary is the key to understand the subscribers' preference. The Behavior Engine can use the Favorite Dictionary to provide the following services (refer to Figure 1):

Provide subscribers knowing the favorite articles easier. The new RSS reader
1.

can change the font size and color of the RSS articles which are related to the subscriber's preference. Using different colors represents the levels of preference per the subscriber's instructions.

Provide the related information of favorite articles. The BE can search the web
2.

sites from the Internet and put the relative links of web sites together. Subscriber can browse the related web sites at the same time.

Provide the related RSS web sites which are not subscribed. The BE can search
3.

the Internet to check if there are other related web sites with the RSS feed and they are not in the current subscription list.

Provide the service of internet advertisement. The internet advertisement
4.

business is a new business area. Many companies are investing in it, such as Google and Yahoo. By the Favorite Dictionary, the company of RSS reader c...