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Efficient, cost-effective way for mass-mailer communications - Step towards Greener Planet

IP.com Disclosure Number: IPCOM000195839D
Publication Date: 2010-May-19
Document File: 3 page(s) / 783K

Publishing Venue

The IP.com Prior Art Database

Abstract

Disclosed is a method to optimize the network and storage cost in mass mailer communications and enhance the user experience without requiring the user to performing any additional task. In today’s world, email has become a standard way of communication. As we rely more and more on digital format for sharing the information, it is becoming a necessity to revisit the way of sharing the data across the group. This disclosure is about implementation of server-side message grouping mechanism that is transparent to the users, thereby reducing the storage cost and network cost at corporate level. When any generic message is shared via email (Eg: Lotus notes) a copy is stored in each of the recipient’s server copy. Considering a case of sending a 1 MB data to 100 employees in an organization, server uses 100 MB of storage. While we have the ability to put the content in a document repository and send the link, it is to be practiced by the user manually. This disclosure is to address this problem by providing this intelligence to the Mail server. Please note that existing methodology relies on the user to manually go to a document repository, upload the contents and send the link to the intended recipients. This existing approach has many drawbacks including: 1. Relying on the user to perform these actions manually 2. Generally used for attachments. If the message body itself is very heavy (with screen shots etc) then there is no simple way to send this other than copying the content in a file and then storing the file in the repository. 3. Ensuring that ALL recipients have access to the common repository 4. Necessary connection documents (in Lotus Notes) are created to access the document repository server 5. The chances of sender to make changes to the repository content after the mail is sent. This invention is to address these problems using a unique, automated and transparent approach.

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Efficient

EfficientEfficient,

,,, costcostcost

cost-

---effective way for masseffective way for masseffective way for mass

effective way for mass -

---mailer communicationsmailer communicationsmailer communications

mailer communications

---- Step towards GreenerStep towards GreenerStep towards Greener

Step towards Greener

Planet

PlanetPlanet

This disclosure is aimed towards 3 main objectives:
1. Smarter & Greener planet initiative to bring down the carbon foot print
2. Bring down the storage cost of huge organizations
3. Give more mail box space for the end user to receive emails without being cut-off due to insufficient storage space. By sharing the mail content with everyone in the group, each individual's storage cost comes down thereby user experience factor goes up.

Following diagrams show how today's world mail server sends a message and how this new technology would send a message

Current Architecture - Option 1 (used more than 95% of the time- here user sends the email to all recipients as usual. This is highly inefficient way of performing this activity, but unfortunately this is the most common

way of sending emails)

D e s tin a tio n

S e rv e r 1

D e s tin a tio n

S e rv e r 2

U s e r's

M a il S e rv e r

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Current Architecture - Option 2 (used not frequently - here user puts the high-

volume

content in a document repository and then sends the link to intended recipients. While this is performance-

wise good, this is not very popular due to lot of manual actions and not very

practical to use it in all scenarios)

1

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D o c u m e n t R e p o s i to ry

D e s tin a tio n

S e rv e r 1

D e s tin a tio n

S e rv e r 2

U s e r' s

M a il S e rv e r

D e s tin a tio n

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Future Architecture - This new option combines the best elements of options 1 & 2 above - Simplicity for user (from option 1) and power of cost savings (from option 2). The main objective is to make this whole process part of server-side processing and make it completely transparent to the user.

As you see here, user is not made to do anything beyond normal operations and this new innovative algorithm at server side performs all...