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Method and System for Offering Complementary Discount to Customers

IP.com Disclosure Number: IPCOM000218022D
Publication Date: 2012-May-15
Document File: 1 page(s) / 19K

Publishing Venue

The IP.com Prior Art Database

Abstract

A method and system for offering complementary discount to customers is disclosed.

This text was extracted from a PDF file.
This is the abbreviated version, containing approximately 100% of the total text.

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Method and System for Offering Complementary Discount to Customers

Disclosed is a method and system for offering complementary discount to customers.

In accordance with the method and system disclosed herein, in a scenario wherein case a store, such as an online store or a brick and mortar store, does not have an item relevant to a customer, a complementary discount is offered on an item less relevant to the customer.

Consider an exemplary scenario wherein a customer queries for an item (such as a black t-shirt) in an online store. The system parses the query and determines the importance and relevance of the query. Thereafter, the store inventory is searched for the item. In case the item is found, the system displays the attributes of the item to the user. In case the item is not found in the store inventory, a discount is calculated and offered on items that are similar to the item queried by the user. For example, in case the black t-shirt is not found, a complementary discount may be offered on red and green t-shirts that are in stock. The complementary discount may prompt the user to purchase the less relevant items.

Thus, the method and system provides complementary discount on items similar to the one queried by the customer, thereby increasing the sales.

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