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Method for Displaying Latent Advertisements in a Background of a Web Application

IP.com Disclosure Number: IPCOM000234926D
Publication Date: 2014-Feb-17
Document File: 2 page(s) / 91K

Publishing Venue

The IP.com Prior Art Database

Related People

Syed Naseer: INVENTOR [+2]

Abstract

A method is disclosed for displaying latent advertisements as a grayed out entity in the background of a web application such as, a calendar application and/or an email application.

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Method for Displaying Latent Advertisements in a Background of a Web Application

Abstract

A method is disclosed for displaying latent advertisements as a grayed out entity in the background of a web application such as, a calendar application and/or an email application.

Description

Disclosed is a method for displaying latent advertisements as a grayed out entity in the background of a web application. 

The method also includes allowing a user to subsequently select a latent advertisement using an input combination such as Control + Click. 

Lastly, the method brings the latent advertisement selected to the forefront.  For instance upon selection, the latent advertisement can be displayed as a pop-up advertisement.

The method can be used in different scenarios.  As an example, the method can be used for displaying a latent advertisement(s) in a calendar application.  The location of the user can be identified by analyzing one or more calendar entries of the calendar application.  The location can then be used for identifying relevant advertisement(s) to be displayed as the latent advertisement(s) for a specific user of the calendar application.  To illustrate this further, one or more calendar entries can be analyzed to identify a location the user is expected to visit during a future time period.  The latent advertisement(s) for a store offering a sale near the location during the future time period can accordingly be displayed in the calendar application.  The late...