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System and Method for Determining the Validity of Content through Social reputation and reputation breadcrumbs

IP.com Disclosure Number: IPCOM000237030D
Publication Date: 2014-May-27
Document File: 2 page(s) / 22K

Publishing Venue

The IP.com Prior Art Database

Abstract

A system and method for determining the validity of content through social reputation and reputation breadcrumbs is disclosed.

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This is the abbreviated version, containing approximately 51% of the total text.

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System and Method for Determining the Validity of Content through Social reputation and reputation breadcrumbs

Disclosed is a system and method for determining the validity of content through social reputation and reputation breadcrumbs. The system determines whether the author is trusted and to what degree the author is trusted. In addition, the system determines the trustworthiness of content.

Web searching is both a powerful and important tool. Today and in the future, there is a multitude of content available to people and users. The content ranges from how to cook a chicken to how to determine the symptoms of a disease and everything in between. With all this content sometimes some of the content is relevant/good and some of it is noise/bad. An individual surveying the results of a search does not have the ability to discern if the content being read is from a reputable source or someone that doesn't know what they are talking about. For example, in college and high school, teachers would only allow students to use information from .edu, .org sites while leaving out sources with .com. While this is a non-resilient approach, it does help filter out some of the less than reputable and incorrect content. However, there is a problem that these sites could still have incorrect or less than reputable information. There needs to be a way to verify all the content available to users and people. This is particularly pertinent as research shows that individuals make judgment decisions based on the content they view with minimal research with respect to this content.

While there is existing art in this area, the current art does not solve this problem. While there is some art that can accredit a site or put a stamp of approval on a whole site, the current art does not verify content at the individual content or author level. Additionally, current art goes under the assumption that a whole site is verified and the end user has to trust this and "hope" that the individual pieces of content are trusted and correct.

In an example embodiment of the disclosed system, a list of trusted or creditable sources are identified and ranked (e.g. by a reputable third party). Such third parties may today, or in the future, implement their own social scoring or rankings or reputation systems for contributors to these forums. These sources are utilized to determine if an author has published content in these sources. A profile for an author is constructed by searching for content they have published in a published peer reviewed source, potentially leveraging im...