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Method and System for Providing Image Streaming Advertisements with Targeting Information Collection

IP.com Disclosure Number: IPCOM000237436D
Publication Date: 2014-Jun-18
Document File: 2 page(s) / 29K

Publishing Venue

The IP.com Prior Art Database

Related People

Xueting Fan: INVENTOR [+4]

Abstract

A method and system is disclosed for providing image streaming advertisements with targeting information collection. The method and system provides a module to integrate advertisement pictures seamlessly with image search results and image recommendation without decreasing the user experience. The method and system provides a user with the same image search quality or a higher image search quality.

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Method and System for Providing Image Streaming Advertisements with Targeting Information Collection

Abstract

A method and system is disclosed for providing image streaming advertisements with targeting information collection.  The method and system provides a module to integrate advertisement pictures seamlessly with image search results and image recommendation without decreasing the user experience.  The method and system provides a user with the same image search quality or a higher image search quality.

Description

During an image search on a search engine, numerous picture results are obtained matching keywords of an image search.  Additionally, a few image advertisements are also displayed in a result set.  Online photo storages also recommend some pictures while browsing.

Disclosed is a method and system for providing image streaming advertisements with targeting information collection.  The method and system provides a module to integrate advertisement pictures seamlessly with image search results and image recommendation without decreasing the user experience.  The method and system provides a user with the same image search quality or a higher image search quality.

The method and system maps advertisement images to a search result based on one or more of, but not limited to, name of advertisers, image titles, advertisement descriptions and advertisement categories.  The advertisement images can also map advertisement images to different search keywords.  For instance, an image of a new car from a XYZ brand can be one of the potential search results of search keyword "car" whereas a picture of a travel bundle to Europe is displayed as ...