Dismiss
InnovationQ will be updated on Sunday, Oct. 22, from 10am ET - noon. You may experience brief service interruptions during that time.
Browse Prior Art Database

Device-free Visual Attention Heatmap Generation for Web Usability Analytics

IP.com Disclosure Number: IPCOM000241031D
Publication Date: 2015-Mar-20

Publishing Venue

The IP.com Prior Art Database

Abstract

This article describes a method of device-free visual attention heatmap generation for web usability analytics. The main idea is using scroll bar relative location & active time length captured by web page code to determine rough location of eye focus. With combining mouse cursor movement (hover, select, and click) data & visual saliency model as additional inputs, a probabilistic distribution estimation can be obtained from many samples to generate heatmap.

This text was extracted from a PDF file.
This is the abbreviated version, containing approximately 100% of the total text.

Page 01 of 23

Device

Device-

--free Visual Attention Heatmap Generation for Web Usability Analytics

     free Visual Attention Heatmap Generation for Web Usability Analytics The body of the invention disclosure publication is as follows:

1


Page 02 of 23

2


Page 03 of 23

3


Page 04 of 23

4


Page 05 of 23

5


Page 06 of 23

6


Page 07 of 23

7


Page 08 of 23

8


Page 09 of 23

9


Page 10 of 23

10


Page 11 of 23

11


Page 12 of 23

12


Page 13 of 23

13


Page 14 of 23

14


Page 15 of 23

15


Page 16 of 23

16


Page 17 of 23

17


Page 18 of 23

18


Page 19 of 23

19


Page 20 of 23

20


Page 21 of 23

21


Page 22 of 23

22


Page 23 of 23

23