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Method and System for Providing Sponsored Loaded Spinners

IP.com Disclosure Number: IPCOM000247255D
Publication Date: 2016-Aug-18
Document File: 2 page(s) / 105K

Publishing Venue

The IP.com Prior Art Database

Related People

Avinash Chukka: INVENTOR

Abstract

A method and system is disclosed for providing sponsored loaded spinners. The method and system allows a sponsor to provide a sponsored spinner to refresh or load an inbox or a page. The sponsored spinner is provided as an ad by the sponsor to advertise a brand. The method and system also provides a content and a video of the ad.

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Method and System for Providing Sponsored Loaded Spinners

Abstract

A method and system is disclosed for providing sponsored loaded spinners.  The method and system allows a sponsor to provide a sponsored spinner to refresh or load an inbox or a page.  The sponsored spinner is provided as an ad by the sponsor to advertise a brand.  The method and system also provides a content and a video of the ad.   

Description

Disclosed is a method and system for providing sponsored loaded spinners.  The method and system allows a sponsor to provide a sponsored spinner to refresh or load an inbox or a page.  The sponsored spinner is provided as an ad by the sponsor to advertise a brand.  The method and system also provides a content and a video of the ad.   

The method and system allows a publisher to import a software development kit (SDK) or script for marking a component on a page or an inbox that loads a standard spinner.  On an application launch, a request is fired to the SDK to pre-fetch a sponsored spinner.  The sponsored spinner is provided by a sponsor to advertise a brand.

Once the request for the sponsored spinner is fired, the method and system searches for the sponsored spinner available in an ad network.  If the sponsored spinner is available, then the method and system allows the SDK to inject the sponsored spinner in place of the standard spinner.  Thus, the page or the inbox may be provided using the sponsored spinner.

When a user pulls to refresh or waits for the page or the inbox to load, the method and system provides the user with the sponsored spinner.  The sponsored spinner represents an ad for the brand.  

If the user is interested in the b...