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Method and System for Extracting Insights from Users' Spending and Purchase Behavior Patterns for Improving Targeted Shopping Experiences

IP.com Disclosure Number: IPCOM000257261D
Publication Date: 2019-Jan-28

Publishing Venue

The IP.com Prior Art Database

Related People

Inventors:
Mohit Goenka Ashish Khushal Dharamshi Gnanavel Shanmugam Nikita Varma

Abstract

A method and system for extracting insights from users' spending and purchase behavior patterns for improving targeted shopping experiences. The method and system leverages spending and purchase behavior patterns of a large sets of users to create segmented profiles for identifying users with similar behavior pattern and for providing target promotion of products, services, deals and sales to identified users.